![]() Here are some tips for a successful instant Premiere: Once your video has Premiered, it will automatically show up in your channel just like any other video. ![]() Subscribers will receive a push notification about your Premiere that they can click on to navigate straight to the Premiere page. YouTube will also send a notification to subscribers letting them know when they can expect the Premiere to air (they can click on their notification bell to see the details).Īfter you’ve hit publish, you’ll get a URL for the Premiere page, which you can use to promote your watch party. They can then set reminders to watch your live video. When you create a scheduled Premiere, YouTube will automatically generate a URL you can send to your audience. Scheduled Premieres are great for consistency and give you time to promote your upcoming videos to subscribers and your audience elsewhere. Instant Premieres are great if you’ve forgotten to announce a new video or you want to build on the engagement from a YouTube Live (you can direct viewers straight to a Premiere to keep the momentum going). Instant Premieres launch as soon as you hit publish, whereas scheduled Premieres are launched at a later date of your choosing. There are two types of Premieres on YouTube: When you set your video as an instant Premiere, it’ll produce a URL for the Premiere page that you can share on social media and other marketing channels to boost the initial watch count on your videos. The more engagement you get on your videos, the more likely they are to show up in search results and reach more people. The Premiere feature tackles this by sending a notification to subscribers that lets them know you’re about to drop a new video and lets them chat among themselves while they watch it for the first time. If you’ve had a YouTube channel for a while, you’ll know how hard it can be to attract viewers and boost engagement on your videos. ![]() So what’s the deal? Why should you Premiere a video over simply publishing it to your channel? The key difference is that a Premiere includes a live chat feature and a countdown clock, both of which incite a buzz around your video and encourage subscriber engagement. Once the video has “Premiered” (basically, once it’s finished), it’ll get added to your channel without a countdown timer just like any other regular upload. Viewers can use a chatbox to the side of the video to chat with each other during the video. If you have more than 1,000 subscribers, you can customize the countdown timer to match your brand.
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